Vidal Social
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Vidal Social
 
 
 

Vidal Nikko Luchana
Designing Engaging Interfaces, Scalable Systems, and AI-Driven Experiences

I design with intention and curiosity. I'm Vidal, a Product Designer passionate about crafting thoughtful, user-first experiences that blend structure with creativity. At Kargo, I led the design of the Fabrik video player from the ground up and helped build tools like a content management dashboard that streamlined internal workflows and supported growth. I've hosted inclusive design workshops, mentored 50+ aspiring designers, and won a company-wide hackathon with an AI-powered onboarding assistant. I thrive in collaborative environments where ideas evolve, systems scale, and design makes a meaningful impact for users and teams alike.

 

Vidal Nikko Luchana
vluchana@gmail.com - 347.684.4899

 
 

What I prioritize when building products and working with teams.

Curiosity ⇲

I believe great design starts with asking better questions. My curiosity fuels exploration, experimentation, and an openness to new perspectives, especially when navigating ambiguity or designing in uncharted spaces.

Empathy ⇲

I value open, honest conversations that lead to better outcomes. Whether I’m mentoring, facilitating a workshop, or syncing with engineers, empathy helps me build trust and align on meaningful solutions.

Community ⇲

The best ideas are rarely solo. I love the energy of co-creating with people from different disciplines, bringing together diverse thinking to build stronger, smarter solutions.

Adaptability ⇲

Design is never linear, and neither is growth. I stay open to shifting priorities, evolving feedback, and unexpected constraints because that’s where the most meaningful work often begins.

 
 
 

Case Studies

 
 

Local Gem a Customer Loyalty App

I was prompted to design a mobile customer loyalty app to support local establishments. I needed to conceptualize a way to encourage users to physically visit neighborhood stores and empower the community. This case study was part of my journey in completing my Google UX Certification. The project was focusing on the Design Thinking Model and followed one of Google's philosophy “Focus on the user and all else will follow.”

 
 

Give Memento Expanding into Desktop

I've worked with a design team that consisted of three members to complete Memento's main project request. The project was primarily focused on the translation of the live mobile screens into a desktop application that aligned with the current brand and user experience. In addition to high fidelity desktop screens, a clickable prototype and design system was delivered to aid in future initiatives.

Tools: Figma, Miro, Invision, Zoom, & Slack

 
 

Above & Bee-yond Event App

I was prompted to create a visual design for a mobile responsive platform that reimagines how people can search and find activities that reflect their interests. Also, focusing on a niche community that would benefit in using this mobile platform. Conducted competitive analysis research and brand development to produce high-fidelity designs.

Tools: Figma, Miro, Invision, Zoom, & Slack